Lesson 873 – The power of one (photo)

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Last week I attended a recipe swap. I made a fall dessert dip, some crescent pumpkin rolls, and then I made some novelty cookies called Mammo-grahams – figuring that they were “sort of” fall-like because Breast Cancer awareness month is October.

And besides, as a writer, I can appreciate a really good play on words and this was one.

I had seen a recipe on the net which was cute but I wanted to make some that were more realistic – you know like those cheese stick fingers that are served around Halloween, I wanted to get people’s attention.

While at the recipe swap, I took a photo of the cookies and sent it to my Facebook account. The response from the other ladies at the swap was exactly what I was looking for and I was pretty proud of my funny joke. I thought it might make some people on my Facebook page laugh.

If you read my post last Friday, you’ll know that I even included that picture as an aside to the rest of the blog post, really just an afterthought to the original thoughts.

As of this writing, that photo has gone all over the internet. One site along has over 26K (26,000!) shares of my picture, another site has 10K. It’s even up on Reddit and all over Twitter.

I’ve seen *my* photo pop up from other people in my newsfeed and I’ve seen where people have changed their Facebook cover photo to be this photo. Everyday people are telling me where they have found it on the internet.

It’s kind of crazy.

But with all that sharing no one knows that it’s me. When I uploaded the initial photo, I didn’t add a description or even a tag. I just took the photo and uploaded. Bam. Done. Let’s eat.

This is my 15 minutes of fame and no one knows who I am.

Which, my family has decided is really okay. They’re fine with me being called the chicken-lady, the writer-lady, and even the lyme-lady.

But they weren’t too sure about people calling me the “boobie-lady”

For those who want the recipe, here it is:

Marzipan Mammo-Grahams

No cooking, very easy assembly recipe.

  • Chocolate Graham crackers split in two
  • A roll of Marzipan (in baking section of grocery store)
  • White frosting
  • Pink frosting gel

The middle is marzipan. I used one roll cut into 13 pieces and then warmed in the microwave for about 10 seconds. Roll each section into a ball, and then squish while molding it until you have a flat section for between the graham crackers and a bulging section that sticks out. “Glue” the marzipan to the graham crackers with some frosting and then use Pink Frosting gel for the nipple.

Oh and don’t forget the sign, that’s *the* most important part of this recipe.

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24 Comments

Filed under Inspiration, New Hampshire, Personal, Recipes

24 responses to “Lesson 873 – The power of one (photo)

  1. It’s a brilliant marketing piece. We are really struggling with how to raise awareness for brain cancer, so if you come up with any cool ways to promote that, I’d love to see them! And don’t worry, I’ll make sure you get tons of credit! You could be “the brainy lady”!

  2. Judith

    Thank you Wendy. Priceless picture, great recipe.

  3. Yes, I have seen it posted again and again, on Facebbok. Because I am a breast cancer survivor, I have reposted the photo several times, to remind women to “take care of the home front”. I have searched, trying to get to the original source of the photo, to give proper credit. Thank you so much for ‘fessing up! And congratulation on all of the attention you’ve brought to the cause!

  4. I showed my wife the picture when I got home from work, her response ‘Yeah, I saw that picture a ton today’

  5. Birgit

    So glad I found your recipe. I thought they were pink marshmallows, like they have around valentines, and made like a s’more. But now I have an excuse to buy marzipan, which is one of my favorite treats.

  6. Brenda

    These are so cute, thinking about making them for the breast center here.
    Thanks for sharing, I was trying to figure out what you used, my husband found your post for the recipe for me!

  7. I simply could not go away your website prior to suggesting that I really loved the standard
    info an individual supply for your visitors?
    Is going to be again often in order to check out new posts

  8. What’s up, after reading this awesome article i am also glad to share my experience here with mates.

  9. Tara

    Saw this picture on a friend’s desk today and had to look it up!! You’e not the “boobie lady” … Mammo Mamma??

  10. Great image and also a great reminder that in the digital age, never underestimate the power of a good photo, especially for those of us who are in marketing. Thanks for sharing.

  11. Mark

    I love it! I actually had to download the picture and post because the share button didn’t work – I put the link to your blog in the comments and the description, hope that helps! (I didn’t intend it to go viral, but you are right, it went crazy!)

  12. Pingback: Lesson 879 – Feathers and time | Lessons Learned from the Flock

  13. Pingback: Get your Mammo-Grahams | So Delicious

  14. I’m a mammogram tech and our hospital is having a cake decorating contest on Oct 31. Along with the cake, I’m also going to make Mammo-Grahams. They auction off the cakes and these will also be auctioned off. I’ll let you know how they do! Thanks for sharing!

  15. Pingback: Mammo-Grahams |Foodbeast

  16. KarateLady

    Well, you have now made CakeWrecks as well! Congrats! (But not really a wreck – just very, very, VERY funny! :-) Shhh! Don’t tell Theardare I said that! (Uh, do a search for Theardare on CakeWrecks and that will explain everything…)

    • Wendy Thomas

      I am still amazed at how far that single photo has traveled.

      And now I’m on Cake Wrecks (one of my favorite places to get a true belly laugh!)

      It’s all good, it’s all good.

      Wendy

  17. I came home from my mammo and hubby had made me some of these with marshmallows. Thanks for the inspiration! Enjoy!

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